Communicating Areas of Interest to Santa Monica College Students
brief
Improving the Area of Interest visibility, by enabling Santa Monica College Notification Alerts and directing students to a refreshed Area of Interest page will engage them while providing valuable direction helping undecided students to declare a major.
tools
Illustrator, Photoshop, Dimension.
Date
2021
CONCEPT DEVELOPMENT Changing the strategy. Reach undecided students by notifications instead of email.
SMC Go App - Millennials and most students tend to be more motivated and pay more attention to their Mobile devices and almost all students own a mobile device by taking advantage of the already created App and sending students Notifications or Alerts in their devices will reduce the possibility of IGNORING the message.
NOTIFICATIONS/ALERTS Vs EMAILS